Saturday, November 3, 2012

TellMyCell.com Launches SMS Drip Campaigns

I classify my email messaging programs into 3 categories:

promotional blasts (1 message out to a whole list or portion of a list)
transactional messages (administrative messages whose primary purpose is not promotional)
drip campaigns (automated messages that are sent repeatedly to specific cohorts as they meet the qualifying criteria)

Super-easy-to-use bulk SMS supplier TellMyCell.com is currently beta testing drip campaigns for users of their text messaging services.

Currently, the configuration options are limited, with triggers based off of time passed since join date.  I've got my fingers crossed that they'll introduce greater control and more options over the triggers.

In addition to drip campaigns, the service offers both shared short-code and web-form list-building options, as well as shared short codes.  You can quickly set up an account with them and test the service for free at www.tellmycell.com.

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